Esk Valley Winery

Esk Valley has been one of our more interesting – and satisfying sites to build.

Firstly, we became involved at the end of a re-branding process and needed to work closely with the Design/Branding Agency to ensure that our website design was totally consistent with the new branding. Fortunately, although we have a particularly talented web design team in house, we are very much used to working with Design Agencies and the collaborative approach has led to a website that really reflects the company’s values and the image it wishes to portray.

The second major aspect to this site is that although it looks completely like a stand alone site, it is actually a satellite site of Villa Maria. The two brands of wine have different target markets and require a different marketing message and a single website trying to convey all that would not have worked. Having both sites separately designed and using their own independent web addresses, but sharing the same back end (The Contegro Content Management System) means that marketing has not been compromised in any way, whilst significant cost savings have been achieved. These have been apparent both with the build project, and for ongoing internal site(s) administration by the Villa Maria head office.

www.eskvalley.co.nz