Wednesday, 27 June 2012
Allan Kent [Guest]
Because websites don’t allow for that personal interaction, a website needs to offer the customer a different, but still engaging experience. Some ways to do this and encourage sales include;
So, will the establishment of an online shopping facility work for you and your business? If you are seriously considering it, the suggested next steps would be to calculate what additional revenue you estimate it would generate for you against the costs involved (both in the website and in the elements of infrastructure discussed) and calculate a return on investment. If it is positive with a comfortable margin for error, you should get on to it as quickly as possible.
Labyrinth Solutions have been creating websites since 2001 and have built their business based on the concept of only providing websites for clients that will benefit from a positive ROI from the project.
If you want help in deciding if e commerce is for you, contact our lead web strategist today and we can take you through the discovery process.