J. A. Russell
Villa Maria Estate
Scenic Hotel Group
Here are our latest Blog conversations - there's useful stuff here, so check them out. Remember, we welcome participation! So choose, subscribe and comment on a conversation that interests you.
Tuesday, 1 October 2013
If you are a business owner you may well feel that you don't have the time to get involved in social media. However, it's entirely likely that your staff will be engaged in it!
With that in mind, it's worth outlining some clear social media policy guidelines for them, starting at the most basic level - whether they can access social media sites during work hours and from your computers or not.
This becomes more than advisable, indeed crucial, if you are actively embracing social media for your company. Clear policies need to be put in place to ensure that the right message is put out to the world, not the wrong one.
This will range from policies regarding the use of your company's logo, who can speak on the company's behalf, whether postings need to be approved before publishing etc.
I recently came across the following site, http://socialmediagovernance.com/policies.php which gives useful examples of other organisations social media policies, plus a great independent analysis of the pros and cons contained in around 100 reports.
I encourage you to have a read through some of these policies and formulate your own based on what you think will work best for you and your organisation.
It could well save you some headaches further down the line!
Omni-Channel marketing key to superior customer experience
3:43 p.m. Wednesday, 28 January 2015
Hospitality Industry cannot afford to ignore omni-channel opportunity
10:20 a.m. Tuesday, 9 December 2014
WordPress, Joomla and Drupal are NOT the Best CMS
1:48 p.m. Monday, 11 August 2014
Mike Johnston from CMS Critic
Important Changes .NZ Domain Name
1:49 p.m. Thursday, 24 July 2014
Scenic Hotel Group - Integration of Kiosk Technology
10:21 a.m. Wednesday, 18 June 2014