Website and Strategic Analysis Questionnaire

Tips

Be as honest as possible with your answers, not what you think you should be saying. Give as much detail as you can when asked. Some questions are more heavily weighted than others depending on their importance. This will be reflected in the analysis.
Questions are ranked from 1 - 5 (1 = low / strongly disagree, 5 = high / strongly agree). Questions marked with * are required fields.

Your Name*

Company Name*

Physical Address

Tel No

Email*

Confirm Email*

Website

Purpose

Q1. How important is your website to your business?*

Q2. Have you defined how your website contributes to your company’s bottom line?*YesNoDon't Know

Please detail:

Q3. Have you clearly defined your websites purpose?*YesNoDon't Know

If 'Yes', please detail:

Please detail any issues:

Q5. Does the site have additional website objectives?YesNo

Please explain what they are:

Q6. Are you setting performance targets? (e.g. setting a 6 monthly target for unique visitors to your site, etc)YesNoDon't Know

If 'Yes', please detail:

Q7. Are you measuring results? (e.g benchmarking the number of enquiries on a monthly basis, etc)YesNoDon't Know

If 'Yes', please detail:

Q9. Please rank the level of need for the following areas of your business to have a say in content on the website. (1 is a low need, 5 is high)

Q10. How well are their needs being met?

Please detail any areas you feel need improving:

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